Araç İncelemeleri
Camelia Khadraoui
Son güncelleme: 22 Oca 2026
Creating content for LinkedIn has changed a lot in the past two years.
What was once a slow, manual process is now much easier thanks to AI tools that help founders, marketers, and creators post regularly without getting overwhelmed.
Heyoo is one of these tools.
It’s an AI assistant that helps users create LinkedIn posts quickly and easily. But how well does it work, and who will benefit most from using it?
In this review, we’ll look at what Heyoo does well, where it could improve, how its plans stack up, and why some people might prefer alternatives like MagicPost.
TL;DR
Heyoo is an employee advocacy platform built for companies that want employees to share authentic LinkedIn content at scale.
It’s expensive costing from £249 / mo to £599 / mo, heavily team-focused, and not ideal for solo creators or personal brands. This tool is a good for mid-to-large teams, but not individuals or small teams just looking to write better LinkedIn posts.
What is Heyoo?
Heyoo is an employee advocacy and thought leadership platform that empowers teams to become a "trusted marketing engine."
Instead of corporate broadcasts, Heyoo helps employees share authentic content in their own voice to Strengthen Employer Reputation, attract Top Talent, and promote Company Culture
Heyoo is mainly used by founders and solopreneurs, freelancers, consultants and marketers.
Why Heyoo Is Good
Scales employee advocacy without killing authenticity
Heyoo lets employees personalize their tone, interests, and writing style while staying within brand guidelines. This helps posts feel more human and less corporate.Clear, structured step-by-step workflow
The process—setup, personalization, campaign, and tracking is easy to understand and use, even for teams without technical experience.Strong control for marketing teams
Content pillars, points of view, approvals, and campaigns help marketing teams stay in control without micromanaging every post.Built-in motivation and accountability
Leaderboards, engagement tracking, and rewards motivate employees to participate rather than ignore advocacy tools.
Why Heyoo Is Bad
Heavily team-focused, not creator-friendly
Heyoo is clearly designed for companies, not for solo creators or personal brands looking to improve their LinkedIn posts.High entry price for small teams
The starting price is high, which makes it hard for startups or small teams that only need basic LinkedIn content support.Content can still feel templated
Even with personalization, posts can start to feel repetitive or too structured if you don’t refresh your campaigns often.Requires internal buy-in to work well
If employees aren’t motivated or trained, the platform won’t have much impact, no matter how many features it has.
Heyoo Plans and Features Comparison
Heyoo offers multiple plans designed to fit different user needs, from casual creators to professionals posting frequently. Below is a simplified comparison to help you understand which plan fits best.
Plan | Price (GBP / month) | Best for |
Team | £249 / mo | Small teams starting employee advocacy and LinkedIn content |
Growth | £349 / mo | Growing teams that need approvals, integrations, and tracking |
Professional | £599 / mo | Large teams needing SSO, APIs, and advanced governance |
Enterprise | Custom | Enterprises managing multiple brands and complex systems |
Heyoo Features Overview
This table shows which features are available depending on the plan.
ugdjFeature | Team | Growth | Professional | Enterprise |
Personalised posts | ✅ | ✅ | ✅ | ✅ |
Advocacy campaigns | ✅ | ✅ | ✅ | ✅ |
Thought leader posts | ✅ | ✅ | ✅ | ✅ |
Engagement insights | ✅ | ✅ | ✅ | ✅ |
Automatic nudges | ✅ | ✅ | ✅ | ✅ |
Employee leaderboard | ✅ | ✅ | ✅ | ✅ |
Custom tone of voice | ✅ | ✅ | ✅ | ✅ |
Managed posting (ghost role) | ✅ | ✅ | ✅ | ✅ |
Post scheduling | ✅ | ✅ | ✅ | ✅ |
Voice-to-post | ✅ | ✅ | ✅ | ✅ |
Team calendar | ✅ | ✅ | ✅ | ✅ |
Company page posting | ✅ | ✅ | ✅ | ✅ |
Heyoo Copilot editor | ✅ | ✅ | ✅ | ✅ |
Branded tracking links | ❌ | ✅ | ✅ | ✅ |
Post approval workflow | ❌ | ✅ | ✅ | ✅ |
Content pillars & POVs | ❌ | ✅ | ✅ | ✅ |
Slack & Teams integration | ❌ | ✅ | ✅ | ✅ |
Rewards & budgets | ❌ | ✅ | ✅ | ✅ |
Team engagement tools | ❌ | ✅ | ✅ | ✅ |
Tone-of-voice archetypes | ❌ | ✅ | ✅ | ✅ |
In-app support | ❌ | ✅ | ❌ | ❌ |
Team onboarding session | ❌ | ✅ | ❌ | ❌ |
SAML single sign-on (SSO) | ❌ | ❌ | ✅ | ✅ |
White-labeling | ❌ | ❌ | ✅ | ✅ |
API & webhooks | ❌ | ❌ | ✅ | ✅ |
User groups & departments | ❌ | ❌ | ✅ | ✅ |
30+ LinkedIn post formats | ❌ | ❌ | ✅ | ✅ |
10+ languages | ❌ | ❌ | ✅ | ✅ |
Priority support | ❌ | ❌ | ✅ | ✅ |
Performance service calls | ❌ | ❌ | ✅ | ❌ |
HRIS integrations | ❌ | ❌ | ❌ | ✅ |
Manage multiple brands | ❌ | ❌ | ❌ | ✅ |
SCIM directory sync | ❌ | ❌ | ❌ | ✅ |
Advanced system integrations | ❌ | ❌ | ❌ | ✅ |
Dedicated account manager | ❌ | ❌ | ❌ | ✅ |
Strategy & setup workshop | ❌ | ❌ | ❌ | ✅ |
Premium support & SLA | ❌ | ❌ | ❌ | ✅ |
Setting up Your Heyoo Company Profile
Heyoo is easy to set up and doesn’t need a long onboarding process. It’s built so you can start using it right away, even if your team has limited time or resources.
Start by creating a Heyoo profile for your company. Set up your workspace name, custom URL, and company website. Your workspace will be the main place to manage employee advocacy and LinkedIn campaigns.
Next, invite your teammates to join the workspace. You can add employees in a few clicks, and they don’t need any technical experience to begin.
After they join, your teammates will get personalized post suggestions based on the campaigns you set up.
Then, fill out your company profile. Add your company description, industry, tone of voice, core values, target audience, mission statement, and what makes your company unique.
This step is crucial, as it ensureThis step is important because it keeps suggested content in line with your brand, while still letting employees add their own voice., you can also fine-tune your writing preferences.
You can set text style guidelines, formatting rules, and how you want posts to be structured. This helps keep employee-shared content consistent.
Employees have full control over how they present themselves on LinkedIn.
Each team member can choose their preferred tone, writing style, and the types of posts they’re comfortable sharing.
This This balance between brand guidelines and personal choice helps Heyoo grow advocacy without making posts feel scripted or too corporate.How to start a Campaign
How to Start a Campaign
Starting a campaign in Heyoo is simple and intuitive. The dashboard is clean, well-structured, and easy to navigate, even for first-time users.
From the dashboard, you can pick from many campaign types based on your goal. You might want to promote a product, help with hiring, build thought leadership, or boost employer branding.
Each campaign type is made for a specific goal, so it’s easy to match your content with your business needs.
After you choose a campaign, Heyoo walks you through each setup step.
You set the objective, key message, call to action, and timeline. The platform then sends personalized post suggestions to your employees.
This way, you can launch campaigns quickly and easily, without adding extra work for your marketing team.
Top 3 Heyoo use cases
Heyoo is not a one-size-fits-all LinkedIn tool. Its value depends on how you want to use it.
The platform focuses on employee-driven distribution rather than just content creation. It works best when connected to clear business goals.
Before we get into the details, here are the three most common and effective ways companies use Heyoo today.
1. Push your marketing campaigns
Heyoo lets your employees share genuine, natural social media posts. This helps increase your signups and downloads and also raise awareness about your product or service.
Instead of generic messages, employees receive tailored posts matching their style and interests, which builds trust on the log run.
In addition to the above, Heyoo provides real-time data on engagement, conversions, and campaign performance to improve your strategy.
2. Employer Branding
A strong employer brand is shaped by what your company says and what your employees share.
Heyoo helps your team highlight company culture through real, authentic posts that connect with their networks.
Your employees are your brand’s best storytellers. Heyoo enables them to share experiences, highlight your culture, and attract talent, resulting in authentic and engaging communication.
Heyoo helps employees share achievements, milestones, and values in a natural way, building a strong workplace culture and sense of belonging across teams.
3. Boost pipeline with employee leads
With Heyoo, every team member can help grow sales by sharing campaigns, insights, and offers in their own way.
This personal approach reaches new prospects, builds trust, and expands your brand’s reach. Heyoo provides insights into referrals and rewards to keep employees engaged and motivated.
They can also easily share openings and opportunities in a personal way, and their connections respond better than to company ads.
Final verdict: Is It Good?
Heyoo isn’t really a LinkedIn writing tool. It’s actually an employee advocacy platform that just looks like one, and that difference is important.
Its biggest strength lies in its clear workflow, easy-to-launch campaigns, and built-in motivation tools that help keep participation high.
But for everyone else? It’s overkill. The price is very high for what you get.
That said, Heyoo is not for everyone. Solo creators, consultants, freelancers, and small teams should skip it entirely. You’ll pay enterprise prices for unneeded features, unwanted governance, and structures that slow growth.
Without internal buy-in, the platform also loses much of its value, since employee advocacy only works when people actually want to participate.
Overall, Heyoo makes sense if employee-led LinkedIn content is a core part of your growth, hiring, or branding strategy. If you’re just looking to write better LinkedIn posts as an individual, lighter and more creator-focused tools will be a better fit.
To sum up: Heyoo is valuable only in specific contexts. If employee advocacy isn’t a priority, this tool is Not worth it.
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