Stanley’s Features

Stanley offers three main features to its users: writing, analyzing, and interviewing. However, it includes a side panel with a limited analytics dashboard (that shows your projected follower growth) and a draft library, where you can save your LinkedIn posts.

Onboarding Profile Analysis

When you first connect your LinkedIn account, Stanley runs an analysis of your recent posts, engagement patterns, and follower growth.

The output includes:

• A projected follower growth curve showing where you could be in 12 months based on current activity.

• Your “Superpower,” which is the content theme or angle that’s been generating the most traction.

• Your “Opportunity,” which is the positioning gap Stanley identifies for you to own.

• A summary of your recent performance highlights and what’s working for your audience.

This gives you a clear starting point and a concrete content direction. The quality of the analysis depends on how active your LinkedIn history is; newer accounts with a thin post history get less useful output.

🪲 The post analysis feature is a bit clunky. It can get stuck in a permanent loading state, particularly on profiles with a large post history. Once triggered, switching topics or starting a new chat doesn't always resolve it; Stanley can lose track of whether it's already completed the analysis and loop back to the scanning phase. We observed this on a profile with 25,000+ followers but not on a smaller account with minimal post history.

Write a Post in My Voice

Stanley doesn’t just spit out a post when you click this. It starts a conversation and asks you about your topic, content type, and goal. It pulls your recent posts and engagement data to tailor the suggestions.

The output is decent. It picks up on themes from your existing content and tries to match your tone. However, the personalisation is surface-level compared to tools that build a long-term voice model.

Analyze My Recent Posts

If you ask Stanley to analyse your posts, it structures its response into clear sections. Based on what the feature actually produces, you get:

• Recent performance highlights: your highest-performing post named specifically, with its reaction count and engagement multiplier (e.g., 4.4x), plus notable runners-up.

• Content themes that work: the recurring subjects and formats that are driving your engagement.

• Content strengths: what Stanley identifies as your distinctive writing advantages.

• Growth opportunity: one specific content area Stanley flags as underutilised given your audience.

This is more actionable than a raw analytics dashboard for someone making intuitive content decisions.

The limitation is that it’s entirely conversational. There are no charts, no exports, and no persistent history besides the chat itself. Once you open a new chat, that analysis doesn’t carry over. The Drafts tab in the sidebar saves posts generated in conversation, but the analysis itself isn’t stored anywhere queryable.

Interview Me

Stanley walks you through a structured Q&A (almost like a podcast interview) and transforms your answers into content ideas, post drafts, and brand-aligned messaging.

It’s a clever feature for creators who know their expertise but freeze at a blank page. The quality of what comes out depends on what goes in. Short, vague answers produce generic posts, whereas detailed, specific answers produce drafts that actually sound like you.