Experiences, recommendations, links
Diane explains to us in this video how to optimize your LinkedIn profile to attract recruiters, partners, and clients.
Content details:
Regularly check the updating of information and links.
Ensure the presence of functional and visible links on the profile.
Practice "name dropping" by mentioning notable clients.
Add media (presentations, testimonials) to enrich the profile.
Use concrete and quantified achievements for each position held.
Follow a checklist of 10 key points to optimize your LinkedIn profile.
Incorporate relevant training and certifications to highlight your expertise.
Highlight 2-3 significant experiences to position yourself as an expert.
Request and provide recommendations on LinkedIn to strengthen credibility.
Importance of relevant and strategic experiences in professional presentation.
Building an authentic personal brand
Understand the deeper motivations of your audience
Let's lay the foundations of your LinkedIn strategy (Visibility + Conversion)
Create a custom editorial schedule
The 3 settings that you must make on your profile
The profile picture, the banner, and the title
Write a description that converts
Experiences, recommendations, links
