4 Proven structures to write your posts
Diane explains to us in this video how to create LinkedIn posts that captivate without getting lost in the quest for virality.
She covers the following points:
Effective structure templates: PAS, AIDA, STAR, and PASTOR.
The importance of storytelling: using anecdotes and personal visuals to strengthen the connection with the audience.
Virality is rewarding but does not generate direct revenue. However, authentic content can attract potential customers.
The fundamentals of a high-performing post: a catchy hook, a logical progression, a clear call to action, and an attractive layout.
The 4 pillars of the algorithm
The life cycle of a post
The rhythm and the publication schedules
What content should be prioritized for the algorithm and what mistakes should be avoided?
Find unlimited great ideas
Make the most of the best formats and types of posts
The Carousel format
The Video format
The Text format
The Image format
The role of engagement in virality
4 Proven structures to write your posts
The secret to being viral often
The 3 mistakes to absolutely avoid if you want to go viral
The art of storytelling to captivate your audience AND convert them into customers
4 hacks to write the perfect headline
Write Call-to-Actions (CTAs) that engage and convert
