The Carousel format
Diane explains to us in this video how to boost your engagement on LinkedIn with the Carousel format.
Content details:
Importance of visuals: attractive design, clarity, and readability.
Varied uses: educational, storytelling, conversion, summaries.
Effectiveness of the Carousel format in generating strong engagement.
Ease of creation with tools like Canva or Figma.
Inspiration and analysis: follow successful creators to enhance your carousels.
Importance of a clear structure: one idea per slide, with examples and a call to action.
The 4 pillars of the algorithm
The life cycle of a post
The rhythm and the publication schedules
What content should be prioritized for the algorithm and what mistakes should be avoided?
Find unlimited great ideas
Make the most of the best formats and types of posts
The Carousel format
The Video format
The Text format
The Image format
The role of engagement in virality
4 Proven structures to write your posts
The secret to being viral often
The 3 mistakes to absolutely avoid if you want to go viral
The art of storytelling to captivate your audience AND convert them into customers
4 hacks to write the perfect headline
Write Call-to-Actions (CTAs) that engage and convert
