The Text format
Diane explains to us in this video how to harness the potential of text format on LinkedIn.
She addresses several key points:
The necessity of a striking hook to maximize engagement and reach a wide audience.
The use of varied formats, such as bullet points, to facilitate reading and encourage interaction.
The importance of storytelling, illustrated by creators who captivate their audience with well-structured stories.
The 4 pillars of the algorithm
The life cycle of a post
The rhythm and the publication schedules
What content should be prioritized for the algorithm and what mistakes should be avoided?
Find unlimited great ideas
Make the most of the best formats and types of posts
The Carousel format
The Video format
The Text format
The Image format
The role of engagement in virality
4 Proven structures to write your posts
The secret to being viral often
The 3 mistakes to absolutely avoid if you want to go viral
The art of storytelling to captivate your audience AND convert them into customers
4 hacks to write the perfect headline
Write Call-to-Actions (CTAs) that engage and convert
