The Image format
Jane explains to us in this video how to capture attention on LinkedIn using impactful visuals.
In this video, she details:
The importance of visual format for brand analysis, without needing text.
The impact of information-rich infographics to boost engagement on LinkedIn.
The inspiration drawn from creators who use images to tell stories.
The effectiveness of varied formats, such as portraits and infographics, to link personal journeys to professional messages.
The recommended tools like Canva and Figma to create quality visuals, while avoiding AI-generated images to maintain a personal touch.
The 4 pillars of the algorithm
The life cycle of a post
The rhythm and the publication schedules
What content should be prioritized for the algorithm and what mistakes should be avoided?
Find unlimited great ideas
Make the most of the best formats and types of posts
The Carousel format
The Video format
The Text format
The Image format
The role of engagement in virality
4 Proven structures to write your posts
The secret to being viral often
The 3 mistakes to absolutely avoid if you want to go viral
The art of storytelling to captivate your audience AND convert them into customers
4 hacks to write the perfect headline
Write Call-to-Actions (CTAs) that engage and convert
