You’ve likely come across Nathanial Bibby on LinkedIn, one of Australia’s top experts in digital marketing and personal branding, with over 38K followers.
Recognized for his insightful LinkedIn tips, engaging video content, and consistent posting strategies, Nathanial has built a strong online presence that not only adds value but also drives results.
Let’s take a look at the key elements that make his LinkedIn writing style stand out and how we can apply them to our own content.
TL;DR: Nathanial Bibby’s LinkedIn success comes from clear, impactful writing, relatable storytelling, and consistent posting. He effectively uses hooks, video content, and personal branding to engage his audience. By diversifying content formats and posting strategically, he maximizes his reach and influence.
What Makes Nathanial Bibby’s LinkedIn Writing Style Stand Out?
Nathanial has been consistently posting on LinkedIn for years, and it’s no surprise that his account keeps growing and growing.
What stands out about his posts, even though they’re not the longest (usually around 200 characters), is that they go straight to the point. They’re clear, easy to read, and often include motivational messages that really resonate with his audience.
But it’s not just his writing style that we can learn from—his content is also tailored to maximize the LinkedIn presence of freelancers and businesses.
Nathanial understands how to use LinkedIn not just as a platform for posts, but as a strategic tool to build relationships and grow professionally.
Key Elements of Nathanial Bibby’s LinkedIn Style
Let’s dive into what makes Nathanial Bibby’s LinkedIn style so effective and how he has built such a strong presence over the years.
First off, he’s not just posting on LinkedIn for the sake of it; his approach is well thought-out, and it’s clear that he's evolved along with the platform.
Nathanial typically posts up to four times a week, which is a great rhythm for LinkedIn. His most engaging posts often feature images—usually of him, either in a professional setting or more casual moments.
What stands out is that these images always come with a short, impactful phrase that grabs attention right away.
One of the strongest elements of his posts is their simplicity. Nathanial's posts are designed to be quick to read, easy to scan, and digestible in just a few seconds.
This is made possible by the use of storytelling, which allows him to weave in personal anecdotes and create content that resonates deeply with his audience.
His posts don’t just inform—they make people feel something, whether that’s motivation or a sense of relatability.
A big focus of his content is personal branding. Nathanial shares his personal experiences, the lessons he's learned, and behind-the-scenes glimpses into his work life.
This not only helps humanize him but also makes him more approachable and relatable, making his audience feel more connected to him.
Another reason his content stands out is how relatable it is. He speaks in a simple, conversational tone, addressing common challenges his audience faces.
This approach makes his followers feel like he understands their struggles, and it encourages deeper engagement with his posts.
Nathanial also stays consistent with his posting schedule, aiming for four posts a week.
But he doesn’t stop there—he frequently reposts his content on the same day or the next day, ensuring that his valuable insights reach a wider audience, including those who might have missed them the first time around.
Looking closely at the timing of his posts, we can see that Wednesday at noon tends to be the sweet spot for engagement.
His posts published at this time consistently perform better, proving that Nathanial has figured out the ideal window to connect with his audience.
Top 10 Hooks from Nathanial Bibby
Let’s talk about what makes someone stop scrolling and actually read a post. It’s all about the hook.
When analyzing Nathanial Bibby’s posts, one thing becomes clear: he’s a master of creating hooks that demand attention.
A key strategy he uses is starting with bold, negatively phrased statements that challenge conventional thinking. This approach taps into curiosity and often addresses common frustrations.
Take this example: “LinkedIn likes won’t pay your rent.”
It’s short, striking, and hits a nerve. This hook works because it speaks directly to a shared frustration while flipping the script on how people think about engagement metrics.
Another tactic Nathanial uses is incorporating numbers and striking statistics to grab attention.
Posts like “22 LinkedIn Statistics You Need to Know in 2024” are a perfect example. The promise of valuable insights and credibility draws readers in instantly.
If you’re looking to create posts that stand out, here are 10 hooks inspired by Nathanial Bibby that you can adapt to your own style:
These hooks showcase his ability to spark interest and engagement:
“22 LinkedIn statistics you need to know in 2024.”
“Are you tired of getting the same standard invitations on LinkedIn?”
“Game-changing insights don’t come every day.”
“I’ll never forget the day I quit my job.”
“LinkedIn can be a real headache.”
“Why do people trust what they see more often?”
“Selling isn’t about pushing products; it’s about solving problems.”
“Do you remember the first time you stepped into the unknown?”
“Why is nobody engaging with your LinkedIn posts?”
“Stop selling. Start solving.”
Why these hooks work?
Nathanial’s hooks work because they’re clear, concise, and deliver immediate value.
Some spark curiosity, others hit relatable pain points, and all of them make you want to keep reading.
Take a page from his book: whether you’re crafting bold statements or using actionable insights, your hooks should aim to make your audience pause and think, “I need to know more.”
Nathanial Bibby’s Most Used Format
One of the standout aspects of Nathanial Bibby’s strategy is the variety of formats he uses in his LinkedIn posts.
He knows how to mix things up, leveraging images, videos, and articles to keep his audience engaged.
This variety is key because it adds value without overwhelming his followers with the same type of content all the time.
Based on his posting habits, Nathanial uses images in 52% of his posts, videos in 34%, and articles in a smaller percentage.
What’s interesting is that even though he posts fewer videos than images, his videos still perform almost as well, especially in terms of visibility and engagement.
This reflects LinkedIn’s growing preference for video content, which is becoming more viral and gaining significant traction on the platform.
Here’s the takeaway: Nathanial’s ability to balance different formats means his content feels fresh and avoids the monotony that can turn audiences away.
By posting around four times a week, he adapts his content mix to maximize impact, ensuring that his followers stay interested.
When it comes to the type of content he shares, Nathanial’s strategy is also incredibly well-balanced:
43% promotional content: He shares details about his services, invites followers to events, and directs them to his website.
43% actionable content: This includes practical advice and educational posts that genuinely add value to his audience.
4% introspective content: Personal stories and reflections that give his audience a deeper look into his journey.
10% aspirational content: Posts designed to inspire and motivate his followers.
This thoughtful distribution not only keeps his content engaging but also demonstrates a clear understanding of his audience's needs and interests.
As for timing, Nathanial has identified that Thursdays are his best days to post, followed closely by Wednesdays and Tuesdays.
In short, Nathanial’s approach is proof that diversifying and balancing your content is essential to maintaining strong engagement on LinkedIn.
It’s a strategy anyone can adopt to build a more dynamic and impactful presence on the platform.
Write a LinkedIn Post Like Nathanial Bibby
Now that we’ve got all the tools and have taken a good look at the posts that work best for Nathanial Bibby, let’s break down how you can apply his winning strategies to your own LinkedIn content.
Nathanial’s success on LinkedIn didn’t just happen—it’s the result of a solid strategy and sticking to formats and techniques that clearly resonate with his audience.
First up, Nathanial’s posts always start with a hook that grabs your attention right away. These are statements designed to spark curiosity or make you stop and think, drawing readers in from the very first line.
Next, one of the standout elements of his content is his use of storytelling. He knows how to weave personal anecdotes and relatable narratives into his posts. By doing this, he connects with his audience on a deeper level and makes his content feel more real and engaging.
Additionally, video content plays a significant role in his strategy.
Unlike the typical short 30-second clips you see on LinkedIn, Nathanial’s videos go deeper. They provide real value, breaking down topics in a way that’s educational and practical. He’s all about helping his audience, not just promoting himself or his services.
So, when you’re creating your own LinkedIn posts, take a page from Nathanial’s playbook: start with a killer hook, share personal stories that your audience can connect with, and focus on creating valuable, in-depth content—especially with video.
By applying these strategies—crafting attention-grabbing hooks, sharing personal stories, and creating in-depth, value-driven video content—you can build a strong, impactful presence on LinkedIn, just like Nathanial Bibby.
Write a LinkedIn Post Like Nathanial Bibby
Now that we’ve got all the tools and have taken a good look at the posts that work best for Nathanial Bibby, let’s break down how you can apply his winning strategies to your own LinkedIn content.
Nathanial’s success on LinkedIn didn’t just happen—it’s the result of a solid strategy and sticking to formats and techniques that clearly resonate with his audience.
First up, Nathanial’s posts always start with a hook that grabs your attention right away. These are statements designed to spark curiosity or make you stop and think, drawing readers in from the very first line.
Next, one of the standout elements of his content is his use of storytelling. He knows how to weave personal anecdotes and relatable narratives into his posts. By doing this, he connects with his audience on a deeper level and makes his content feel more real and engaging.
Additionally, video content plays a significant role in his strategy.
Unlike the typical short 30-second clips you see on LinkedIn, Nathanial’s videos go deeper. They provide real value, breaking down topics in a way that’s educational and practical. He’s all about helping his audience, not just promoting himself or his services.
So, when you’re creating your own LinkedIn posts, take a page from Nathanial’s playbook: start with a killer hook, share personal stories that your audience can connect with, and focus on creating valuable, in-depth content—especially with video.
By applying these strategies—crafting attention-grabbing hooks, sharing personal stories, and creating in-depth, value-driven video content—you can build a strong, impactful presence on LinkedIn, just like Nathanial Bibby.
Write a LinkedIn Post Like Nathanial Bibby
Now that we’ve got all the tools and have taken a good look at the posts that work best for Nathanial Bibby, let’s break down how you can apply his winning strategies to your own LinkedIn content.
Nathanial’s success on LinkedIn didn’t just happen—it’s the result of a solid strategy and sticking to formats and techniques that clearly resonate with his audience.
First up, Nathanial’s posts always start with a hook that grabs your attention right away. These are statements designed to spark curiosity or make you stop and think, drawing readers in from the very first line.
Next, one of the standout elements of his content is his use of storytelling. He knows how to weave personal anecdotes and relatable narratives into his posts. By doing this, he connects with his audience on a deeper level and makes his content feel more real and engaging.
Additionally, video content plays a significant role in his strategy.
Unlike the typical short 30-second clips you see on LinkedIn, Nathanial’s videos go deeper. They provide real value, breaking down topics in a way that’s educational and practical. He’s all about helping his audience, not just promoting himself or his services.
So, when you’re creating your own LinkedIn posts, take a page from Nathanial’s playbook: start with a killer hook, share personal stories that your audience can connect with, and focus on creating valuable, in-depth content—especially with video.
By applying these strategies—crafting attention-grabbing hooks, sharing personal stories, and creating in-depth, value-driven video content—you can build a strong, impactful presence on LinkedIn, just like Nathanial Bibby.
Write a LinkedIn Post Like Nathanial Bibby
Now that we’ve got all the tools and have taken a good look at the posts that work best for Nathanial Bibby, let’s break down how you can apply his winning strategies to your own LinkedIn content.
Nathanial’s success on LinkedIn didn’t just happen—it’s the result of a solid strategy and sticking to formats and techniques that clearly resonate with his audience.
First up, Nathanial’s posts always start with a hook that grabs your attention right away. These are statements designed to spark curiosity or make you stop and think, drawing readers in from the very first line.
Next, one of the standout elements of his content is his use of storytelling. He knows how to weave personal anecdotes and relatable narratives into his posts. By doing this, he connects with his audience on a deeper level and makes his content feel more real and engaging.
Additionally, video content plays a significant role in his strategy.
Unlike the typical short 30-second clips you see on LinkedIn, Nathanial’s videos go deeper. They provide real value, breaking down topics in a way that’s educational and practical. He’s all about helping his audience, not just promoting himself or his services.
So, when you’re creating your own LinkedIn posts, take a page from Nathanial’s playbook: start with a killer hook, share personal stories that your audience can connect with, and focus on creating valuable, in-depth content—especially with video.
By applying these strategies—crafting attention-grabbing hooks, sharing personal stories, and creating in-depth, value-driven video content—you can build a strong, impactful presence on LinkedIn, just like Nathanial Bibby.
Write a LinkedIn Post Like Nathanial Bibby
Now that we’ve got all the tools and have taken a good look at the posts that work best for Nathanial Bibby, let’s break down how you can apply his winning strategies to your own LinkedIn content.
Nathanial’s success on LinkedIn didn’t just happen—it’s the result of a solid strategy and sticking to formats and techniques that clearly resonate with his audience.
First up, Nathanial’s posts always start with a hook that grabs your attention right away. These are statements designed to spark curiosity or make you stop and think, drawing readers in from the very first line.
Next, one of the standout elements of his content is his use of storytelling. He knows how to weave personal anecdotes and relatable narratives into his posts. By doing this, he connects with his audience on a deeper level and makes his content feel more real and engaging.
Additionally, video content plays a significant role in his strategy.
Unlike the typical short 30-second clips you see on LinkedIn, Nathanial’s videos go deeper. They provide real value, breaking down topics in a way that’s educational and practical. He’s all about helping his audience, not just promoting himself or his services.
So, when you’re creating your own LinkedIn posts, take a page from Nathanial’s playbook: start with a killer hook, share personal stories that your audience can connect with, and focus on creating valuable, in-depth content—especially with video.
By applying these strategies—crafting attention-grabbing hooks, sharing personal stories, and creating in-depth, value-driven video content—you can build a strong, impactful presence on LinkedIn, just like Nathanial Bibby.
