The trick: post before the crowd

Here is the most useful pattern in the India data. The hour when the most people post is later than the hour when posts do best.

Indian posting volume peaks at 10am: that is when most people publish. But posts perform best at 8am, two hours ahead of the crowd. By the time the 10am wave hits and the feed is crowded, the average post does worse than it would have at 8am.

LinkedIn shows a new post to a first batch of people and expands reach if they engage. At 10am you are competing with everyone else's 10am post for that first read. At 8am you are early, the feed is lighter, and you get a cleaner start. Beat the rush by an hour or two.