Top 20 LinkedIn Creators in the Netherlands (2026)

What changed in the Netherlands' top 20 LinkedIn creators since our last ranking

The pool is bigger this time, even with the new activity rule: 135 active Dutch creators, against 89 in our previous edition.

Nine names are new in this top 20. Mireille Bergraaf enters at #2, Roos Jansen at #7 and Simar Malhi at #9; six more enter lower down.

At the top, Sanjiv Beri moves up from #2 to #1, and René van der Zel, our previous #1, is now #3. Michael Lovegrove is the biggest climber, from #18 to #15.

Nine creators from our previous top 20 are no longer in it.

#20 · Kasper Brandi Petersen, 131 median likes

Kasper Brandi Petersen is the co-founder of the fashion brand LABFRESH and is new in this edition. He enters at #20 with a median nearly 4 times the pool's, and our yearly data on him covers 2026 only.

"10 years ago I paid a full year of Soho House membership for a clubhouse that didn't exist yet." His most liked post of the year: 690 likes and 121 comments, almost 6 times his median comment count. Read it

#19 · Femke Plantinga, 134 median likes

Femke Plantinga works on growth at Slite and writes about making AI simple for teams. Her AI posts earn a 206 median, more than twice her AI Ethics posts (98).

She moves from #8 to #19, and her yearly median went from 211 in 2025 to 125 so far in 2026.

"What does an AI harness actually do? These 6 terms explain how an agent goes from a request to a finished task." Her most liked post of the year: 2,089 likes, almost 16 times her median. Read it

#18 · Stef Traa, 140 median likes

Stef Traa, founder of Droppie, is new in this edition and the smallest account in the top 20. That small base gives a 1.42% engagement rate, the third-highest on the list. Sustainability carries 32 of the 48 posts we analyzed, at a 181 median.

"We're announcing our €4.2 million funding round for Droppie." Most liked post of the year: 615 likes and 93 comments. Read it

#17 · Elisa Baas, 140 median likes

Elisa Baas (see the data biography) writes in Dutch about using AI to get ahead, down from #10 in our previous edition. AI fills 200 of the 388 posts analyzed, at a 132 median; the Content Marketing posts do better (165).

The yearly median went from 236 in 2025 to 137 so far in 2026, and the 0.09% engagement rate is the lowest in the top 20.

"Ik heb meer dan 500+ uur ervaring met Claude, ChatGPT, Gemini en Grok. Dit is mijn snelle AI-tool beslisboom voor 2026👇" (I have 500+ hours of experience with Claude, ChatGPT, Gemini and Grok. This is my quick AI tool decision tree for 2026.) The most liked post of the year: 2,682 likes, 19 times the median. Read it

#16 · Lotte de Man, 145 median likes

Lotte de Man builds personal brands for entrepreneurs with a mission and is new in this top 20 (we studied her writing in her data biography). Thought Leadership is her strongest theme (161 median likes), ahead of Personal Branding (144).

Her yearly median sat near 250 in 2023 and 2024, then 164 in 2025 and 145 so far in 2026.

"Voor mijn 29ste verjaardag vroeg ik geen parfum, sieraden of een bijdrage voor iets wat ik waarschijnlijk zelf ook wel zou kopen. Ik vroeg om boeken. 📚" (For my 29th birthday I did not ask for perfume, jewelry or money toward something I would probably buy myself anyway. I asked for books.) Her most liked post of the year: 1,565 likes, 11 times her median. Read it

#15 · Michael Lovegrove, 146 median likes

Michael Lovegrove, founder of Sollo, helps solopreneurs find clients and sell. He is this edition's biggest climber, up from #18, and the second most prolific account here.

His yearly median rose from 21 in 2024 to 89 in 2025, then 172 so far in 2026. Sales is his most frequent subject (121 median likes), but his Sales Enablement posts earn more (299).

"Everyone says they want to see you win. But who's around for the losses?" His most liked post of the year: 9,538 likes, 65 times his median, the biggest post on this page and the widest gap in the top 20. Read it

#14 · Jacqueline van den Ende, 146 median likes

Jacqueline van den Ende works on mobilising capital to help solve climate change, and is new in this edition. Her one recurring theme, Energy Management, earns a 133 median over eight posts, close to her overall figure.

"Big moment for Carbon Equity. Our first ever IPO 🔥. And one of the larger energy/climate IPOs to date." Her most liked post of the year, a company milestone: 1,822 likes, 12 times her median. Read it

#13 · Nicola Ebmeyer, 149 median likes

Nicola Ebmeyer, co-founder and co-CEO of Gain, is new in this edition. Private Equity carries 44 of the 56 posts we analyzed (132 median likes), and the account has the lowest median comment count in the top 20, at 5.

"The top private equity investors by sector 🏆 PE firms often claim deep sector expertise, but who actually leads each industry?" Most liked post of the year, itself a ranking: 4,553 likes against 48 comments, 30 times the median, the second-widest gap in the top 20. Read it

#12 · Robert Vis, 182 median likes

Robert Vis, founder and CEO of Bird and co-founder of People for People, is new in this edition. He sits exactly on our 30-post floor, the fewest posts analyzed in the top 20, and his 0.66% engagement rate puts him in the efficiency cut below.

"I'm no longer silent 🤪. The past few years I've gotten more and more concerned on our democracy and (lack of) freedom of speech." His most liked post of the year, the announcement of a monthly magazine column: 1,660 likes, 9 times his median. Read it

#11 · Abhisek Sahu, 237 median likes

Abhisek Sahu is a senior Azure data and DevOps engineer who posts on cloud, data and AI, down from #9 in our previous edition. With 450 posts analyzed, he is the most prolific account in the top 20.

His Data Engineering posts earn a 274 median, ahead of Data Science (222), his most frequent subject. His 0.13% engagement rate is the second-lowest here.

"Python is stronger in combinations. A complete data analyst does more than write Python code." His most liked post of the year: 1,754 likes, more than 7 times his median. Read it

#10 · Jesse Geul, 263 median likes

Jesse Geul is a former police detective who worked murder cases and now works as a recruitment trainer and speaker, down from #7 in our previous edition.

Recruiting is his strongest theme (357 median likes), ahead of HR (270); for more names in hiring, see our ranking of the top LinkedIn recruiting creators.

"Dit blijft een geniale vacature❗ Deze vacature zit in mijn keynote en laat ik zien als voorbeeld van hoe het anders kan." (This is still a brilliant job ad. It is in my keynote, and I show it as an example of how it can be done differently.) His most liked post of the year: 7,319 likes, 28 times his median, the third-biggest post on this page. Read it

#9 · Simar Malhi, 275 median likes

Simar Malhi is new in this edition, with a headline that promotes NEWCV.IO in four words: stand out, get interviews.

This feed talks back, with 134 median comments, about one for every two likes, the third-highest ratio in the top 20. Recruiting posts earn the best median (336), on only five posts.

"You get laid off. Then apparently you need to thank the company on LinkedIn. 🙂" Most liked post of the year, a satire of the grateful layoff post: 2,636 likes and 372 comments, nearly 10 times the median. Read it

#8 · Harald Friedl, 280 median likes

Harald Friedl is a circular economist, speaker and impact reporter, down from #4 in our previous edition. Sustainability fills 187 of the 277 posts we analyzed, at a 280 median; his Environmental Science posts do better (447).

In 2025 his yearly median was 328; so far in 2026 it is 255.

"Shop for ugly food 🛒 🧓Oma said: 'Ugly ones, taste best.'" His most liked post of the year, on a Dutch supermarket for crooked produce: 5,693 likes, 20 times his median. Read it

#7 · Roos Jansen, 286 median likes

Roos Jansen, CEO of Roos & Co, keynote speaker and author of The Feminine CEO Journal on Substack, is new in this edition.

She leads the efficiency cut below with a 0.84% engagement rate, the best in our Dutch pool at 20k followers or more. Coaching is her main theme (350 median likes).

"I want the dreams and the money. The impact and the freedom." Her most liked post of the year: 934 likes, about 3 times her median. Read it

#6 · Tycho Luijten, 290 median likes

Tycho Luijten, CEO of Dapper, helps B2B brands build pipeline. He holds #6, the same place as in our previous edition, and ranks second in the efficiency cut below. His yearly median rose from 243 in 2025 to 299 so far in 2026.

Content Marketing carries 53 of his posts (285 median likes); his eight AI Ethics posts reach 372.

"I fired my whole marketing team after Claude Fable 5 got introduced. Now, Claude Fable 5 became illegal. Damnit! So I’m hiring again. Please check our open roles." His most liked post of the year, a joke that turns into a job ad: 2,768 likes, almost 10 times his median. Read it

#5 · Emmaly Reina, 316 median likes

Emmaly Reina, founder of Inner Freedom Academy, helps people post on LinkedIn without freezing up. She keeps #5 from our previous edition, and her 2.10% engagement rate is the second-highest in the top 20.

Her Psychology posts earn her best median (397), ahead of her posts about LinkedIn itself (326) and Content Marketing (281).

"If you’re hating on your current situation, you’re blocking your own dreams." Her most liked post of the year: 823 likes. Read it

#4 · Alex Barády, 354 median likes

Alex Barády, founder of Endgame, is an AI entrepreneur, executive advisor and investor, one place down from #3. AI is his main subject: 50 of his 70 posts, at a 407 median, above his overall figure. He draws 110 median comments, about one for every three likes.

"Uncomfortable truth most don't want to hear: Building AI agents won't lead to results. Redesigning the processes and the org will." His most liked post of the year: 1,257 likes and 278 comments. Read it

#3 · René van der Zel, 612 median likes

René van der Zel, founder of XXL Nutrition, held #1 in our previous edition and now ranks third. His yearly median went from 779 in 2024 to 615 in 2025, then 612 so far in 2026.

His Brand Activation posts earn an 883 median over nine posts, well above his overall figure. He is the only account over 100k followers in the efficiency cut below.

"Ik kan het zelf nog steeds niet geloven maar het lijkt erop dat we door nieuw nationaal beleid genoodzaakt zijn ons magazijn te verplaatsen, 30 km verderop, naar Duitsland." (I still can't believe it myself, but it looks like new national policy is forcing us to move our warehouse 30 km away, to Germany.) His most liked post of the year: 8,721 likes, 14 times his median, the second-biggest post on this page. Read it

#2 · Mireille Bergraaf, 647 median likes

Mireille Bergraaf is a Master Certified Coach who trains CEOs, executives and managers to lead with more empathy. She is new in this edition and its highest new entry.

Her feed is the most talkative in the top 20: 415 median comments, about two for every three likes. Her 3.26% engagement rate is the highest here too.

"You grab your laptop and walk into the next meeting. By the time you come out, lunch is over." Her most liked post of the year, titled 'Leadership needs space to happen': 790 likes, barely above her median, the smallest gap in the top 20. Her rank rests on consistency. Read it

#1 · Sanjiv Beri, 732 median likes

Sanjiv Beri helps high-pressure people reset their body, build resilience and live well longer. He tops the Netherlands with 732 median likes per post, 21 times the pool median, up from #2 in our previous edition, and holds the biggest audience in this top 20.

His yearly median nearly tripled, from 324 in 2025 to 904 so far in 2026, on 301 posts this year. Wellness is his strongest theme (1,011 median likes over 103 posts), then Mental Health (909); for more names there, see our ranking of the top LinkedIn wellness creators.

"Experience alone doesn’t make someone great to work with. Character does." His most liked post of the year: 4,173 likes and 354 comments, under 6 times his median. Read it

Where do these cards come from? We computed every figure on this page from public posts with MagicPost's LinkedIn analytics: median engagement, engagement rates, themes, trajectories and favorite slots, across 135 Dutch creators. It works on your profile too, including a side-by-side with anyone on this list.

Who are the most-followed LinkedIn creators in the Netherlands?

Followers are what most lists rank by, so here they are: the ten biggest active accounts in our Netherlands dataset (10+ posts in the last 12 months, one in the last 60 days). This is the top of our data, not a census of every Dutch profile.

Accounts with fewer than 10 posts in 12 months, or none in the last 60 days, are left out by design, so public lists of the most-followed profiles can differ.

Only four of the ten make our top 20: Sanjiv Beri (#1), Harald Friedl (#8), Abhisek Sahu (#11) and Elisa Baas (#17). Our number one is fourth by followers.

The two largest accounts, Lucien Engelen, a healthcare transformation speaker, and Wouter van Heddeghem, an SAP product owner, rank #69 and #134, on 34 and 4 median likes. Marijn Markus, an AI lead and data scientist, sits under our 30-post floor (20 posts analyzed), on 249 median likes.

Which LinkedIn creators in the Netherlands have the highest engagement rate?

Raw like counts reward whoever has the biggest crowd. Engagement rate corrects for that: median likes per post divided by followers (20k followers and over). Here the efficient accounts are also the ranked ones:

All five also sit in this top 20: Roos Jansen (#7), Tycho Luijten (#6), Robert Vis (#12), René van der Zel (#3) and Femke Plantinga (#19). René van der Zel is the only one above 100k followers.

The top 20 itself runs from 3.26% (Mireille Bergraaf, on 19,836 followers, just under the cut) down to 0.09% (Elisa Baas), about a 36-fold spread. For country benchmarks, see our LinkedIn engagement rate by country.

Which LinkedIn creator in the Netherlands gets the most comments per post?

One last angle that rarely shows up in these lists: comments relative to likes. The record in our Dutch pool belongs to Dmitry Pavlotsky, who turns a 60-minute call into 12 posts in a client's voice, at 113 median comments against 103 median likes: more comments than likes.

Sally Mosashvili (0.79 comments per like) and Mireille Bergraaf (0.64) follow; Bergraaf, at #2, is the only one of the three in the top 20.

The typical top-20 creator gets one comment per 5 likes. No feed among the 135 we measured talks back harder than Pavlotsky's (counting accounts with 100+ median likes).

Where are the Netherlands' LinkedIn-native creators?

Notice who dominates this top 20: founders and CEOs (XXL Nutrition, Dapper, Bird, Gain, Droppie, LABFRESH, Sollo), a leadership coach, a circular economist, a recruitment trainer, a climate investor and data and AI creators. For coaches beyond the Netherlands, see our ranking of the top LinkedIn coaches.

The Dutch LinkedIn-native creators (the people who teach content, personal branding and growth on the platform itself) do reach this top. Emmaly Reina, who helps people post without freezing up, holds #5, and Lotte de Man, who builds personal brands, enters at #16.

We studied the natives separately, one data biography at a time, in our guide to the top LinkedIn creators to study, including Lotte de Man and Michel Mousa.

To see how the Dutch names compare abroad, open our worldwide ranking of the top LinkedIn creators, or the rankings next door for Belgium and Germany.

One timing note. Thirteen of these twenty post most often between 7 and 11 AM Amsterdam time, none later than 4 PM and none on a weekend.

Our Dutch timing data reads differently: the 8 to 9 AM rush sits at the floor of the week, and the mild lean is early evening, 7 to 9 PM. No well-sampled Dutch slot scores above 40 out of 100.

And if showing up in these creators' comment sections is part of your plan, an engagement feed keeps it to a five-minute daily habit.

How we ranked the Netherlands' top LinkedIn creators

All of this is MagicPost's own research. We went through the last 12 months of posts from 135 Dutch creators and ranked them by median likes per post.

Only creators with at least one post in the last 60 days are ranked, a rule new in this edition. The method:

• Floors: at least 5,000 followers and 30 posts in the window; deleted posts excluded.

• Median rather than average: no single viral post can buy a place.

• Posts analyzed: the posts our dataset holds per creator, sometimes fewer than they published.

• Favorite slots: the day and hour each creator posts most often, in Amsterdam time.

• Per creator: themes, yearly trajectories, writing fingerprints, engagement rates and conversation ratios.

Rankings refresh as the data does. No placement here was sponsored; every rank comes straight from the median.

Study them, then study yourself. With MagicPost you can analyze any Dutch creator the way we just did (median engagement, engagement rate, themes, trajectory, slots) and benchmark your own profile against the country. The data on this page is the product.