Engagement
A typical post gets 2% engagement; the top 10% start near 7%
half of postsmediantop 10%
(Likes + comments) / impressions. 25,943 posts.
LinkedIn Benchmark · Issue 9 · September 2026
In September 2026, a typical LinkedIn post got 572 impressions.
That's the median, measured on 26,983 public posts.
−6% in a month, −21% since October 2025.
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September 2026
By follower count
From 190 impressions per post for accounts with 0-1K followers to 10,272 for 100K+. The bar shows the middle half of the posts.
FollowersMedianmiddle half of poststop 10% starts herePostsMedian vs August
0-1K190Low 84 · High 491 · Top 10% 1,2402,230−1%
1K-5K401Low 167 · High 1,117 · Top 10% 3,36210,0990%
5K-10K746Low 316 · High 2,015 · Top 10% 6,4075,334−10%
10K-25K1,414Low 537 · High 4,030 · Top 10% 12,5255,110−8%
25K-50K2,868Low 1,036 · High 8,750 · Top 10% 24,8102,616−3%
50K-100K6,912Low 2,800 · High 17,358 · Top 10% 44,852876−3%
100K+10,272Low 4,465 · High 31,466 · Top 10% 118,489718−24%
September 2026
In September
What moved this month, against August.
Every follower count lost reach; 100K+ the most, 24%
Median impressions per follower bracket, September vs August.
Carousel posts got 16% more impressions than the same author's other posts
Each creator against their own posts.
The biggest post of September reached 929,926 impressions, from an account with 50K-100K followers
View post ↗929,926Image post · 50K-100K followers
September 2026
By country
United Kingdom (993) and Germany (930) get the most impressions per post; India trails at 322, against 572 for all countries.
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This month's complete benchmark, in your colors, ready to post on LinkedIn.
Month over month
The last 12 months, October 2025 to September 2026.
Oct 2025–Sep 2026
Median impressions went from 725 per post in October 2025 to 572 in September 2026, −21%. September is still provisional.
Median impressions per post across follower counts, each month as last recomputed. Hollow point: provisional. *Provisional: compares a fresh month with a matured one.
Each issue analyzes between 18,784 and 37,646 public posts: 26,983 in September.
Posts in each issue's sample.
Median length went from 173 words in January 2026 to 188 in September 2026, +9%.
Median word count of the posts analyzed each month.
The biggest post of each month ranged from 393.8K to 8.5M impressions; September's reached 929.9K.
Biggest post of each month, log scale.
A month keeps growing after it is published
Apr631 → 655+4%
May574 → 612+7%
Jun539 → 598+11%
Jul561 → 605+8%
Aug575 → 609+6%
Sep · provisional572 → ?next issue
Median impressions when the issue came out, and today. Posts keep collecting impressions, and late posts join the sample.
The long run
Every public post we have tracked since 2024.
Topics
“LinkedIn” was the most-posted topic in September
LinkedIn
1,203
Leadership
953
Artificial Intelligence Ethics
836
Mental Health
631
Career Development
613
Posts per topic in September.
Every issue
One issue per month, archived at its own address.
Method
- Sample
- Public LinkedIn posts published during the month by creators with 100+ followers, with impression data.
- Brackets
- Seven follower brackets, from under 1K to 100K+. A bracket needs 50+ posts.
- Percentiles
- Low = 25th, median = 50th, high = 75th, top 10% = 90th.
- What worked
- Each creator against their own other posts, published only when the effect holds.
- Refresh
- One issue a month, around the 8th, for the previous month.
Questions
How many impressions does a LinkedIn post get?
Median impressions were 572 per post in September 2026, across 26,983 public posts: 190 under 1K followers, 10,272 above 100K.
What is a good number of impressions on LinkedIn?
Above your bracket's median, a post beats half of comparable posts: 401 with 1K-5K followers. The top 10% starts at 3,362 for that bracket.
What is a good engagement rate on LinkedIn?
About 2% for a typical post (likes and comments divided by impressions). The top 10% of posts start near 7%.
Cite this benchmark
MagicPost LinkedIn Benchmark, Issue 9, September 2026. https://magicpost.in/linkedin-benchmark/september-2026